Membership & Outreach committee

Committee Charge

  • Articulates the various ways in which members can benefit from and participate in the work of PMJA
  • Assists staff in membership renewal and retention efforts
  • Assists staff in identifying potential members
  • Identifies opportunities to engage members in the organization and bring their perspectives, expectations and needs to the table
  • Develops and implements engagement activities that connect members to PMJA and to one another, both informally and through PMJA events and programs
  • Reviews ratio of resource input to impact to ensure PMJA time and resources are providing the greatest value for members
  • Makes recommendations to the Bylaws and Governance committees regarding membership structure as necessary
  • Works with other committees on issues that relate or intersect with member engagement and outreach activities

Current Goals

Staff Roster Completion

Outreach to 50 member organizations to update their staff rosters

Profile Activation

Increase individual member logins from 1,764 to 2,000 by encouraging profile completion and platform engagement

New Member Orientation

Design and hold two member orientations and enhance Slack engagement with committee members providing regular welcomes and support to new members of the Slack community

Member Story Collection

Collect five member success stories, career tips or professional insights to feature across e-newsletters, Slack and LinkedIn

DEI Strategic Priorities

  • Expanded Definition: Explore inclusion of public television, community radio and non-profit digital newsrooms
  • Early Career Focus: Target early-career journalists and those transitioning to public media

Growth Opportunity: Expanding beyond traditional public radio membership base

Revenue Driver: Primary source of income through new and renewed membership

Membership & Outreach Committee

  • Kyla Calvert Mason
    Interim News Director Wisconsin Public Media
    Member
  • John Dankosky
    John Dankosky
    Director of News and Audio Science Friday
    Member
  • Jaime Geary
    Newsroom Intern Boise State Public Radio
    Member
  • Skyler Lebron
    Skyler Lebron
    Morning Edition Host/ Reporter WUSF Public Media
    Member
  • Gabriella Paul
    Gabriella Paul
    Reporter WUSF Public Media
    Member
  • Priska Neely
    Priska Neely
    Training Manager, Report for America Report For America
    Chair